What should public health and social-ties consultants post on LinkedIn?

Clear opinion pieces on associations and public policy, with what should change. On this profile they bring 20% to 21% leaders, against 13.7% for public-health posts.

What is the best day to post on LinkedIn for public health consultants?

For this consultant, Tuesday to Thursday: 19.3% to 20.9% leaders. Friday and Sunday brought the fewest (15.7% and 12.4%). Nearly every post went out at noon.

How often should a public health consultant post on LinkedIn?

This consultant posts about 5 times a week and reaches nearly 1 leader in 5. The volume works as long as the opinion pieces and policy posts get the midweek slots.

How do I know if my LinkedIn posts bring clients?

Look at who reacts, not how many. Group reactions by role, measure the share of your ideal clients per post, and follow the people who keep coming back. A free Netwarm scan does this for you.

Is it safe to analyse my LinkedIn audience?

Yes. Netwarm only reads public reactions to your own posts. It never logs in as you, never asks for your password, and never messages anyone for you.

LinkedIn playbook · Case study

LinkedIn content strategy for public health and social-ties consultants: how a French social-health expert reached 251 health and social care leaders

We read every reaction on 29 posts from a French public health and social-ties consultant. 1,380 people, 251 directors and leaders in health, social care and nonprofits. Here is what brings buyers, what brings peers, and the 5 posts we'd publish next.

Max Sawyer · Netwarm·1 November 2026·12 min read

The creator in this case studyA French public health and social-ties consultant who heads a national federation

Followers26,018

Posts~5 a week

SellsConsulting, training and talks on loneliness, social ties and social health: social prescribing projects for health institutions, staff training, webinars and guides

PeriodSep 24 – Nov 1

Ideal client: directors in public health and social care (hospitals, regional health agencies, health insurers, local councils and social action centres, care homes), heads of associations and foundations, and HR or CSR directors who want to act on loneliness.The challenge: The consultant has trained 250 hospital professionals on loneliness and supports ten health institutions with social prescribing. The posts read like opinion pieces and draw coaches, trainers and researchers who share the cause. Do they also reach the directors who commission the work?

LinkedIn content strategy for public health and social-ties consultants: how a French social-health expert reached 251 health and social care leaders

These numbers are from 1 November. Your audience has already moved.

LinkedIn content strategy for public health and social-ties consultants: how a French social-health expert reached 251 health and social care leaders

These numbers are from 1 November. Your audience has already moved.

Who actually reads you, and what the LinkedIn algorithm changed

What to post on LinkedIn to reach health and social care leaders

6 rules for LinkedIn engagement from health and social care leaders

When health and social care leaders read: the best time to post on LinkedIn for public health consultants

5 posts ready to publish to target health and social care leaders

LinkedIn lead generation: lead magnets that work to target health and social care leaders

From reactions to clients

FAQ